Idaho Preferred® is a program to recognize and boost awareness of food and agricultural products cultivated, raised, or processed right here in the Gem State. Launched and managed by the Idaho State Department of Agriculture in 2002, this program not only highlights the exceptional quality and variety of Idaho’s food and agricultural offerings, but also plays a crucial role in connecting producers with valuable opportunities to expand their market presence. It’s a collaborative effort aimed at celebrating the richness of Idaho’s agricultural landscape while fostering growth for our local producers.

Whether your looking to fuel your local market opportunities and consumer awareness, bare a logo that showcases your product supports local from the ground up or develop your retail, food service, and wholesale markets, ISDA’s marketing program is here to help.
Join Idaho Preferred for exclusive logo use, a directory page in the Idaho Farm + Food Finder, marketing tools ,promotions, business development resources, and direct to consumer and wholesale connections to elevate your business.

The Producer Map enables you to explore Idaho producers, locate agricultural ingredients, with the ability to filter by farmers, ranchers, and food crafters  products when searching for personal, wholesale, restaurant, and retail needs.

Your resource for finding locally grown, raised, crafted, and made products from farmers, ranchers, and ag crafters.

Support local agriculture and help strengthen Idaho’s economy from the ground up! Search here for producers, locally crafted food and beverages, farmers markets, restaurants, retailers, and more!

Explore your communities local farmers markets, meet producers, and get direct access to freshly grown and raised food with the Idaho Farmers Market Digital Directory. Idaho farmers markets are growing in size and popularity with over 60 markets currently in operation throughout the State. 

From Idaho CSA’s and Organics to Pumpkin Patches and Corn Mazes, our directories are here to help connect you with a producer nearby.

Explore Idaho Preferred Guides to discover more about farmers and ranchers in your area.

Are you interested in eating seasonally and need a helpful resource to begin?

Try out the Idaho Preferred What’s In Season Calendar to connect with farmers offering seasonal produce.

Simply click on the ingredient to access the map and locate a producer offering the crop near you.

The Homegrown by Heroes and Idaho Preferred merged logo was established by the Idaho State Department of Agriculture in collaboration with the Farmer Veteran Coalition in January 2023. This new marketing initiative aims to spotlight farmers and agricultural producers in Idaho who are veterans or currently serving in any branch of the United States Military. These producers create products that are agriculturally grown, raised, or crafted within the state. 

Discover a Veteran Farmer or learn more here.

Find ways to experience agriculture through ag related events and agritourism activities throughout the state.

Seeking to integrate innovative strategies into your farm, ranch, or food craft business or simply learn about other resources available? Idaho Preferred has compiled producer resources based on frequently asked questions including manuals such as “starting a craft food business” or “establishing a farmers market” to veteran producer resources, cultivating success for farmers with U of I,  Idaho’s Farm and Ranch Center, certification learning lab videos, & more. 

Follow the Story of Idaho Preferred Producers

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